8 Types of Must-Have Content for the Guest Directory

The bigger a hotel is, the more offerings it has and the more complex the guests’ need for information. A guest directory should contain all mandatory information that might interest the guests and enhance their stay.

When it comes to providing an exceptional guest experience, attention to detail is key. One often-overlooked aspect that can significantly elevate a guest's stay is the guest directory. 

We have compiled a list of the most important content for your guest directory, ensuring that your guests have all the information they need at their fingertips:

1. The hotel

1. Delve into the rich history of your establishment, allowing guests to connect with the unique story behind their stay.

2. Feature portraits of your dedicated management team and staff, giving a personal touch to your guests' interactions.

3. Include a list of phone numbers for internal direct dialing

4. Provide detailed insights into the variety of room sizes and amenities available

5. Don't forget to highlight the conference rooms

2. The room

1. Ensure that information about internet access and room safety is readily available

2. Display your room service menu alongside minibar prices

3. Provide A TV guide and channel overview to let your guests know your entertainment offerings

4. Feature information about additional towels and bathrobes

5. Include a feedback form to provide a better guest experience

3. Offerings

1. Give comprehensive details about your fitness, sauna, and spa offerings to make sure your guests are aware of the services 

2. Showcase the opening hours and food menu of your restaurant and bar to allow them to plan their stay 

3. Families will appreciate insights into kid-friendly spaces like reading rooms or the kid's corner

4. Business travelers will find value in information about your Business Center, complete with a list of technical equipment

4. House rules

1. Specify breakfast and check-out hours, making sure they have the necessary information to plan their stay

2. Highlight the opening hours of your sauna and swimming pool

3. Clearly communicate your smoking policy to avoid miscommunication 

4. Offer guidance for those traveling with pets to make sure they are aware of your house rules

5. In the event of an emergency, outline procedures to keep your guests safe 

5. Infrastructure

1. Provide information about nearby doctors, pharmacies, and other essential services, making the information convenient to access

2. Guide your guests to nearby banks and ATMs to make their stay easier and more convenient while making them feel cared for 

3. Direct them to shopping destinations and supermarkets to make sure they navigate the surrounding area easily 

4. Provide information on restaurants, and bars nearby, helping them explore the local scene

6. Traffic

1. Equip your guests with convenient city maps featuring parking options to

2. List reliable cab companies for stress-free transportation

3. Offer bus and train schedules for those looking to explore via public transport

4. Showcase details about airport shuttles for seamless arrivals and departures

7. Leisure

1. Present sightseeing options to help guests uncover hidden gems in your local area.

2. Future museums and exhibitions that might interest your guests

3. Swimming pools, sports facilities, theaters, cinemas – guide them through a world of leisure possibilities

4.. Hiking trails and Nordic Walking routes can be of interest to those seeking outdoor adventures

5. Provide information on bike tours and other sporty leisure activities

8. FAQs

A FAQ section is a must-have for every guest directory. Most guests will know that they can refer to this should the answer to their question not be answered in the first case. Not only will this make the experience of navigating your hotel's digital guest directory more pleasant for your guests, it will also ensure your staff are not spending time answering the same questions over and over.

If you are interested in this subject or need further information, please do not hesitate to contact us at any time.

_{Published on November 17th, 2017}